11th February 2016
MGI Bass Gordon launched their new firm branding at an event attended by 110 of their staff, in light of recent changes made to the MGI Worldwide branding guidelines.
Taking place last Friday 5 February at their offices in Cape Town, South Africa, former MGI International Committee Member representing Africa, Gerald Diamond, presented the new look along with their new firm logo, website, social media, firm newsletter and email branding. Gerald also explained the difference between the MGI Worldwide network and that of the alliance, the quality review system and branding opportunity.
Some drinks and snacks in their firm breakout room followed the event, with staff enjoying a cake decorated with their new firm logo.
Gerald Diamond said “Reaction from our staff was encouraging and we are positive that they will find the changed look on our social media and stationary refreshing."
The new branding will be officially launched to clients and markets later this month when it will be rolled out across the firms new website. MGI Members will see examples of the newly branded material soon.
Arthur Baguely took over as MGI’s International Committee Member representing Africa in 2014. Arthur was a former Chairman of MGI from 2007 to 2010 and is a chartered accountant and Partner at MGI Bass Gordon.
For more information visit the firms’ facebook page here or go to their MGI member profile page here.
MGI Worldwide is an international network of independent audit, tax and accounting firms. A Top 20 ranked international accounting network with some 5,000 independent auditors, accountants and tax experts in over 250 locations worldwide.