MGI Worldwide speaks to Veasna Chann from member firm APV (Cambodia) Co., Ltd, about the key marketing changes that the firm has made, and the MGI Worldwide best practices that they have adopted
MGI Worldwide speaks to Veasna Chann, from APV (Cambodia) Co., Ltd, who discusses how incorporating MGI Worldwide branding into their marketing campaign, and taking advantage of the network’s continuous support, has helped further their business opportunities.
Veasna outlines how the firm decided to adopt MGI Worldwide branding and marketing guildelines across their marketing campaign, and take advantage of MGI Worldwide’s support and partnerships with member firms.
Veasna explains that APV (Cambodia) Co., Ltd are now succeeding in doing business with much larger companies. He goes on to highlight how clients view the firm’s connection with the global accounting network as a valuable opportunity because of the availability of extended resources and a support network that reaches across many Asian countries.
Referring specifically to marketing, Veasna outlines the different areas where the firm has incorporated the network’s branding, and how the firm’s client proposal has also been customised to be compliant with the MGI Worldwide standard.
Veasna has seen concrete results since adopting this strategy, with a 30% revenue increase since last year alone.
For more information on APV (Cambodia) Co., Ltd, see the firm's online profile here.
Watch the testimonial video here:
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